Promotions On Facebook Pages Are Now Welcome!
Earlier this week, Facebook has announced interesting updates to their Pages Terms, removing the requirement that promotions on Facebook be administered through 3rd-party Apps only.
Thanks to these recent changes businesses can now:
- Run promotions (i.e.: Entry/registration, Giveaway or prize) on Page Timelines.
- Collect entries by having users post on the Page or comment/like a Page post
- Collect entries by having users message the Page
- Utilize likes as a voting mechanism
To keep in mind, as before, businesses cannot administer promotions on personal Timelines and accurate tagging is required in promotions
For more information regarding the changes to their promotions policies, check out their Official News Post
and this downloadable Promotion Guidelines
We know a few of our clients are probably happy with these new changes. What are your thoughts on this matter?Facebook Promotion Policy Update Video